# Hermes — Knowledge Pharm reconstitution math explainer

Ship this briefing onto **knowledgepharm.com** as a sibling of How it Works.

This is not a redesign of the shop. It is a legal, on-brand explainer of reconstitution arithmetic. Catalog stays behind login. This page can stay public.

---

## Path

```
https://knowledgepharm.com/the-math-explained/
```

File:

```
peptides-explained.html   ← paste into a WP blank/canvas page, or serve standalone
```

Canonical: `https://knowledgepharm.com/the-math-explained/`

---

## Stack (WordPress shop)

- Self-contained HTML. No React. No build step.
- Page-level `<style>` already in the file. Do not pull Twenty Twenty-Five chrome around it if you can use a blank template.
- Fonts: Anton, Bebas Neue, DM Mono (upload beside the page, or keep the `@font-face` paths).
- Vanilla JS in the page footer.

---

## Wire-up (five edits)

1. **Create** WP Page *The Math, Explained* · slug `the-math-explained` · blank/canvas template.
2. **Paste** `peptides-explained.html` as Custom HTML, or serve the file as a standalone document.
3. **How it Works** — text link: `THE MATH, EXPLAINED` → `/the-math-explained/`.
4. **Footer** (shop / account / policies cluster) — add `Explained` beside How it Works, Terms, Contact.
5. **Terms** (optional) — one line pointing at the briefing. Do not nest the briefing under policies.

Suggested copy for How it Works:

```html
<a href="/the-math-explained/">THE MATH, EXPLAINED</a>
```

---

## SEO (already in the HTML)

- Title: `The Math, Explained | Knowledge Pharm`
- Description: research-use mathematical conversion only; not medical advice; not for human consumption.
- Canonical: `https://knowledgepharm.com/the-math-explained/`
- OG: reuse the site share card unless a briefing-specific card is cut later.

JSON-LD: `WebPage`, author Knowledge Pharmaceuticals.

---

## Formulas — lock

```
concentration = vial mg × 1000 ÷ water mL
draw mL       = desired mcg ÷ concentration
U-100 units   = draw mL × 100
```

Syringe capacity is a **ceiling check**. It does not change the conversion. 100 units = 1 mL on a U-100 scale.

Default illustration (not a protocol): **5 mg · 2 mL · 250 mcg · 1 mL scale** → 2500 mcg/mL · 0.1 mL · 10 u.

---

## Do not

- Do not add a needle, plunger, or administration copy. The graphic is a **U-100 volume scale**.
- Do not treat 5 mg / 2 mL / 250 mcg as a recommended amount.
- Do not soften, delete, or joke the legal notice. Accordion is fine; the six clauses stay, including FDA / not-for-human-consumption language.
- Do not invent compounds, doses, or schedules.
- Do not change the three formulas.
- Do not add auth, pixels, or new cookies on this page.
- Do not restyle off-brand. Gold is `#C9A84C`. Navy-black field. Type is Anton / Bebas Neue / DM Mono.
- Do not ship this as medical or legal advice.
- Do not put health, performance, or treatment claims on this page. Knowledge Pharm terms forbid them.

---

## QA

- [ ] `/the-math-explained/` renders dark, gold, KP wordmark.
- [ ] Diluent slider 1.0 → 3.0 mL updates concentration, volume, units, and the scale.
- [ ] 2.0 mL default: `2500 mcg/mL`, `0.1 mL`, `10 u`.
- [ ] Legal accordion: six clauses present. Scope open by default.
- [ ] Catalog CTA goes to `/shop/` (login wall is expected).
- [ ] Terms + privacy links resolve.
- [ ] Mobile 390: no horizontal overflow. Nav CTA still tappable.
- [ ] Links from How it Works + footer resolve.

---

## Voice

Knowledge Pharm. Short. Precision. Plain language. Research-use only.

If a sentence sounds like a protocol, a recommendation, or a how-to-inject, cut it.